In this issue
New Year Greetings
MBS China 2016 Annual Dinner
January 2016 Global MBA Induction
MBS awarded Most Innovative MBA
MBS won the Most Influential MBA award
How to optimise user experience in the experience economy era
Beijing Entrepreneurship Master Class
China’s Leading Fruit E-commerce Figure Speaks at MBS China Centre
Suzhou Finance Master Class
MBS China Alumni Christmas Party in Beijing
MBS China Centre supported 'Made In China 1000 Summit Industry 4.0'
Managerial Economics by Prof. Patrick McNutt
International Business Strategy by Prof. Charles Schell
Interdependence and Competitive Strategy by Xavier Duran
'Big Data' by Prof Nikolay Mehandjiev
Family Day at MBS China Centre
MBS China Start-up Club - Entrepreneur mentorship scheme launched
MBS China Healthcare Club - China Pharma Market Overview and Outlook
Career Talk by Chris Garnett - Long Term Employability
Fiona Devine, Head of Alliance Manchester Business School Interviewed by Financial Times
China Daily reports 50th anniversary of MBS
Sherry Fu interviewed by Tecent
Roya Zhang, External Relations
Weiyan Chen, Course Counsellor and Marketing Officer
Upcoming Events in China
Interdependence and Competitive Strategy by Xavier Duran

Xavier delivered an introductory insight from an economics perspective of Interdependence and Competitive Strategy. At different level of competition, players in the market react differently to price changes. The nature of goods sold will determine various competitive strategies used among companies. Different predictions of competitors’ strategy will result in varied reactions to a change of a market variable. For those without prior background in Economics, this workshop has been able to deliver a strategic aspect.

After the workshop, Xavier, as Associate MBA Director, also introduced to the audience the design and structure of Manchester Global MBA Programme. As the first session in 2016, the workshop initiated a new round of recruitment for July 2016 intake.

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