e-Flyer from Manchester Business School Asia Centres: 2014/06/27-Innovation Multinational /local innovators/ Hi-tech Venture Capitalist

UoM China Centre Alumni Careers and Events

Big Data and Business Insight Forum

Big Data is all about delivering new insights to decision makers. As reported in a Forbes article, Walmart wanted to find out what the biggest selling items were that people bought before a hurricane hit. The No. 1 answer—batteries— was not a surprise, but the unexpected No. 2 item was Kellogg’s Pop‐Tarts, as they last a long time, don’t require refrigeration or preparation, and are easy to carry and store. As a result of this intelligence, Walmart can now stock up on Pop‐Tarts in its Gulf Coast stores ahead of storm season.

But this is just one example, big data now has witnessed worldwide attention and more and more application from various industries. While it serves these industries, it also causes disruptive innovation, totally changes the way we live, learn and work.

On the 22nd April, four experts will come to the UoM China Centre, to share with us this important topic. We will talk about not only big data technology, but also business insight that generated from technology and how we can apply that insight to help us make better decision for different companies from different industries. This will be a very interesting and thought-provoking event.

If you are keen to know the essentials, please pencil in the date on your diary! Bring your voice, view & experience to our MBS Big data and Business Insight Forum!

About China Centre Big Data & AI Club

This is a newly established club, with the aim to set up an exchange platform for wider UoM alumni, introducing advanced business concepts and cutting-edge technologies, esp. on big data, AI and commercial insights.
曼大中国中心BDAI俱乐部有曼大商学院校友李健和李经发起，宗旨是为广大曼大校友以及主流商业社会搭建沟通交流的平台，普及和传播前沿商业理念和新科技应用，特别是大数据、人工智能以及商业洞察领域。

Event Details

Date 日期	22nd April. 2017 Saturday
Time: 时间	14:00 - 14:30 Registration & Networking 14:30 - 17:30 Forum
Venue: 地址	Lecture Room I, Suite 604, UoM China Centre, West Offices, 1376 West Nanjing Road, Shanghai
Seats: 座位	Limited seats. First come, first reserved.
Language:语言	Mainly Chinese 中文

RSVP 报名注册

Click Here for RSVP. First come, first reserved!

About Speakers: 嘉宾介绍

Zhang Hong
Senior Director, Head of Finance Sector, TNS China

Zhang Hong, Senior Director, Head of Finance Sector, TNS China, ex-Senior Director of Fullerton Financial Holdings, Temasek Group and ex-Senior Brand Manager of Sara Lee China.

Mr. Zhang started his career in market research since 1999 and has been focused on financial service industry for more than 10 years. With experience in brand, market entry, advertising, innovation, customer experience and relationship management, Mr. Zhang has so far serviced more than 200 financial clients ranging from bank to insurance, investment and Fintech. Mr. Zhang is the advocate and practitioner of agile marketing, precision marketing and precision service as well as the author of Hong’s View on Finance, an Official WeChat Account.

Keynote speaker at various forums by the Asian Banker, China Business and China Business News, interviewed by International Channel Shanghai (ICS), trainer for a number of financial institutions; translator of “Serious Play”, Harvard Business Press, author of various articles for Global Enterprise, Business Weekly, China Daily, and Business Forum. Key founder of Wangwu Academy, a national non-profit organization for Chinese traditional culture.

Chen Wei
Dean of Guanshan Tech Institute

Eric started his market research career in 1997 and has since worked for plenty of clients across several business sectors including electronic consumer goods, IT, Telecoms, tourism, entertainment, retail, Finance and FMCG .

He has worked with clients on a range of issues, and has abundant experience on Innovation, from market understanding & opportunity identification from perspectives of marketing, market segmentation and positioning, concept & product development, post launch tracking and price research, meanwhile he is also expert in shopper research and customer experience research.

He has worked for many global and local leading research groups, e.g. Nielsen, RI, TNS, HCR, etc., and had been the leader of Technology team and Innovation business of TNS Shanghai office.

He earned his MBA degree from Fudan University in 2003, majoring in Strategic Management.

Eric Chen
Senior Program Manager, Information Management &Machine Learning, Microsoft Asia-Pacific Technology

Eric Chen is a 11 years Microsoft veteran who specialized in data warehouse, Business Intelligence and Big Data technical areas. He is an active big data advocator in technical communities and is also a guested lecturer of Fudan University.

Eric has gone through different roles in Microsoft including Escalation Engineer, Technical Advisor and Team Manager. In his current role as Senior Product Manager, he is in charge of the design and evolve Azure Data Factory, a key component of Microsoft's Information Management and Machine Learning strategy to help customers to perform their Big Data and Advanced Analytics tasks using Microsoft's top notch cloud platform.

Leopold Li
Solution Architect, Incubator, IKEA China

Leopold is an IT veteran with 10 years’ experience on retail and education industry. Before joining IKEA, he was Senior engineer and program manager in Auchan, Shanghai Jiaotong University and Yum Brands!.

External Relations (Careers & Alumni) | CHINA Center

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